Emageon Receives Frost & Sullivan 2004 Business Development Strategy Leadership Award

Scottsdale, Ariz. - July 16, 2004 -- Based on its recent study, "North American PACS Market," Frost & Sullivan acknowledged Emageon's deep understanding of the picture archiving and communications systems (PACS) market and its innovative growth strategies with the 2004 Business Development Strategy Leadership Award.

Frost & Sullivan presents this award each year to the company that has demonstrated excellence in business development within the industry. Through a combination of vision, technology, and successful marketing, the company must have created a niche for itself in a competitive market.

"Emageon has established itself at the forefront of the medical image management market by evolving from a specialized provider of radiology archive solutions into a full-fledged enterprise medical image management vendor offering enterprise-wide image management solutions, of which PACS is only a part," says Frost & Sullivan Industry Analyst Antonio García.

The 2003 merger with UltraVisual Medical Systems enabled Emageon to forge ahead in the medical image management market with a state-of-the-art advanced visualization solutions portfolio. Since then, it has been able to provide a broader set of solutions for viewing, storing, and managing images and clinical data generated by multiple departments with its Intelligent Visual Medical System™ (IVMS).

Leveraging its reputation for quality and expertise in the medical image archive infrastructure, Emageon has won the confidence of customers through its new product offerings, building a strong business pipeline.

The merger has also made it possible for Emageon to create high-value growth pathways for its existing customers. In the future, Emageon plans to add solutions for additional departments including cardiology, pathology, orthopedics, neurology, and other clinical specialties.

Milton Silva-Craig, President and Chief Operating Officer of Emageon further explains, "Ultravisual's platform can be extended to multiple stakeholders throughout the healthcare environment. It doesn't just move the image from point A to point B, but it also distributes critical tools much more effectively using a Web-enabled platform. Not only can we manage very complex data sets and do 3D reconstructions and analysis within the viewing application, we also have the ability to distribute essential clinical tools through the network."

According to García, Emageon's customer-centric product development strategies enhance the company's ability to retain its existing customers over the long term as it continues to create additional business opportunities.

Emageon's successful transition into the mainstream enterprise medical image management market is attributed to its skilled application of targeted business development strategies that support future revenue growth, while simultaneously increasing market penetration.

About Emageon
Emageon's Intelligent Visual Medical System™ (IVMS) is a suite of software products and services that allows physicians and healthcare professionals to manage, access and visualize multi-specialty medical content across the enterprise using advanced visualization tools, clinical content management and clinical workflow through a dynamic user interface. Delivered through Emageon's Enterprise Platform, IDNs, hospitals and imaging facilities are able to deploy a functionally rich, standards-based technology that lowers total cost of ownership. In addition, Emageon's customer success programs ensure rapid implementation and adoption. The enterprise delivery of better tools, software and services improves results and enhances care. For more information, visit www.emageon.com.

About Frost & Sullivan
Founded in 1961, Frost & Sullivan is a global leader in growth consulting. Frost & Sullivan Awards are presented to companies that demonstrate excellence in their industry, commending the diligence, commitment, and innovative business strategies required to advance in the global marketplace. Frost & Sullivan rigorously analyzes specific criteria to determine award recipients in a vast variety of market industries and landscapes. For further information, visit www.frost.com.

For more information contact:
Bill Funderburk
205.980.7542
bill.funderburk@emageon.com