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Atherotech
Taps Healthcare Sales Veteran to Lead Sales and Marketing Team
Company
Names Kevin Anders as Vice President, Sales and Marketing
BIRMINGHAM, AL — Mar.
29, 2007 — Atherotech,
Inc., a pioneer in cardiodiagnostic cholesterol testing technology,
today bolstered its leadership team by naming Kevin Anders as vice
president of sales and marketing. Anders joins the company from
LabCorp where he most recently served as a regional business development
executive. Reporting to Atherotech’s CEO, David Schreiber,
Anders will lead the company’s sales, marketing and client
service functions, and accelerate its growth into new market areas.
Anders brings more than two decades of healthcare sales experience
to Atherotech. Most recently at LabCorp, he forged complex strategic
alliances with hospitals, pathology groups and physician laboratories.
His efforts consistently generated extraordinary sales results.
Before LabCorp, Anders spent eight years at Quest Diagnostics in
a series of increasingly responsible sales positions. He ended his
tenure there as regional sales service manager with responsibility
for over $100 million in revenue.
“Kevin is an outstanding healthcare sales executive who lends
great strength to Atherotech’s leadership team,” said
CEO David Schreiber. “His record of delivering strong sales
results for the nation’s top labs make him an excellent choice
to lead Atherotech’s sales and client service efforts. He
joins the company at a time of soaring demand for our industry-leading
VAP cholesterol test. In 2006 alone, we performed over one million
tests. With Kevin on board, we expect to surpass this number and
build on the almost four million VAP tests performed since our company’s
inception. We’re excited to welcome him to Atherotech."
About Atherotech
Atherotech is a medical technology company focused on developing
a comprehensive line of cardiodiagnostic products based on the company’s
proprietary VAP Test technology. The company’s first product,
the VAP Cholesterol Test — the new standard of care for patients
at risk for cardiovascular disease — is available through
national and regional diagnostic laboratories. The company is headquartered
in Birmingham, Alabama. For more information, please visit the company’s
website at www.atherotech.com.
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